60 hours of video uploaded a minute, 4 billion daily views on YouTube

by Andrew Moran (Guest contributor/Digital Journalist)

Google’s YouTube announced in a blog post that 60 hours of video is uploaded per minute, which is one hour for each second. Also, the video-sharing website receives more than four billion daily views.

According to the latest studies, Canadian Internet users are hooked on YouTube. Data from comScore Inc. suggested that 88 percent of Canadians who use the Internet viewed a video online in one month. In that one month, Canadians viewed 3.1 billion videos.

The numbers from Media Metrix are similar in other Western countries, such as the United Kingdom (81 percent), Germany (79 percent), France (78 percent) and the United States (77 percent).

The company announced in a blog post recently that in 2011, one hour of video is uploaded every second. This amount is equalled to 60 hours of uploaded video each minute.

Furthermore, the website receives four billion global daily views, which is up 25 percent in the last eight months. “For all the hours of video you’re uploading—you’re watching more as well; we’ve now exceeded four billion video views globally every day,” wrote the YouTube team in the blog post. “That’s up 25 percent in the last eight months and the equivalent of more than half the world’s population watching a video every day, the same number as there are US $1 bills in circulation, the same as number of years since there was water on Mars…it’s a big number, and you’re making it bigger every day.”

In celebration of this achievement, YouTube has launched onehourpersecond.com. This latest endeavour visualizes the volume of content uploaded over certain periods of time. For example, “in 48 seconds of uploads to YouTube, a bamboo plant grows six feet (2 days of video).”

TG Daily notes that YouTube generates more than $5 billion in revenue from “display” ads. Also, of the four billion daily views, Google makes money on approximately 428 million. Remember, Google purchased YouTube for $1.65 billion just a few years ago in 2006.

Photo courtesy of Flickr user Chung Chu

This article originally appeared on Digital Journal [Link]