New iPad app lets you ‘DJ your news’

Apr 15, 2011   //   by admin   //   Blog, Media blog  //  No Comments

by David Silverberg

We’ve seen RSS feeds and news subscriptions on countless devices, but what about an app that lets you customize how your favourite news and social media streams appear on your tablet PC? Taptu has developed an iPad app allowing you customize what news sites appear on the app, offering a broader spectrum of news than its smartphone apps.

In the “stream studio” found on the iPad app, Taptu lets you curate your own news stream based on topic, for instance, even allowing you to change the colour of your “mixes” so they’re easily identifiable.

Taptu can also created mixed streams for you, and you can later edit what news source you don’t like. Also, there isn’t a limit on the amount of streams you can have.

A press release from the company states: “Based on your searches and interests, Taptu’s recommendation algorithm will serve up new content in the form of articles, sites and blogs you’ll love.”

Social media sites play a role in this revamped app. “[You can] include full articles from Facebook and Twitter links, allowing you to see the news your social circle is sharing both on Twitter and Facebook – article cards display the full story.”

Taptu was originally conceived as an app to help you discover “iPhone friendly content,” as VentureBeat wrote in 2009.

Its biggest competitor is thought to be Flipboard, the developer of a social magazine app for mobile devices. It recently raised $50 million in funding and also announced a new partnership with OWN, the cable network venture between Oprah Winfrey and Discovery, according to Digital Media Wire.

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